The Internet has become a haven for freelancing opportunities. The market for online freelancers is huge thanks to the likes of Upwork, Freelancers, and others. Freelancing opportunities allow individuals to earn unlimited income while working on their own schedule. To become successful with their online gig, freelancers need to utilize different online tools. Here are five (5) tools that online freelancers can use in their respective gigs: 


E-mail marketing has been proven effective in generating traffic for your business. In 2017, there were 3.7 billion users and is expected to reach 4.3 billion by 2022. For an online freelancer, sending tons of e-mail on a daily basis can be overwhelming. However, automation tools like Aweber can make their jobs much “more comfortable.” 

With Aweber, you can build lists, send e-mails, and connect with your audience faster than before. With the Smart Designer, you can create beautiful templates in a matter of seconds. Aweber was designed to make email marketing simpler. With analytics tool, you can track the performance of your emails so you can check, adjust, and optimize your marketing and sales efforts. 

Sign-up forms ensure that people are automatically added to your contact lists. You can configure when emails are sent based on audience behavior. Finally, the tool comes with a built-in A/B testing allowing you to try out different email marketing elements and see which is most effective. 


ClickMeeting was developed by GetResponse, one of the top email marketing platforms, in 2011. The developers wanted to  provide customers with a complete webinar solution for large and small businesses. In a span of five years, it grew so much so that it became an independent company from GetResponse. 

With ClickMeeting, online collaboration has never been much easier. This is designed for team members who are located in different parts of the world. You can view slideshows, discuss or brainstorm, or share a screen with team members. 

ClickMeeting eliminates the need to have students and trainees travel from their country to the training venue. As a trainer, you can share valuable insights and knowledge and walk your audience through the most complex topics. It gives you the feeling of being in a classroom through interactive sessions. 


For people who are not gifted with excellent writing skills, Grammarly is the perfect tool that can make compose emails and correspondences like a professional. Written communication is not everyone’s cup of tea. Grammarly is an AI-powered writing assistant that helps students and employees alike to correct their grammar and spelling. Founders Max Lytvyn, Alex Shevchenko, and Dmytro Lider established Grammarly in 2009 intending to help people communicate more effectively. 

Hailed by Fast Company as one of the “world’s most innovative AI companies,” Grammarly employs cutting edge technology such as advanced machine learning and deep learning. The tool comes in three versions – Free, Premium, and Business. Whether at work, school, or other ventures, Grammarly Premium takes your writing to the next level, 

Grammarly Business, on the other hand, goes beyond spelling and grammar. It provides real-time suggestions for improving readability, word choice, writing style, and tone. Grammarly Business offers seamless integration with your workflow across platforms and devices. It can help your Marketing Department to craft engaging customer communication. Your Sales team can be able to create compelling emails to close deals. Finally, your CSRs will be able to respond to customers with clear, polite, and friendly resolutions. 


Video production is being predicted as the future of marketing. For businesses, it can become a powerful tool for increasing brand awareness and generating traffic to your social media pages or websites. As reported by the 2018 Video Marketing Survey by Brightcove, 53% of consumers engage with a brand after viewing a video on Facebook. 

But video production can be daunting for an online freelancer who doesn’t know how to create one. Fortunately for them, an online tool like Wideo can make video production easy for anyone. The tool allows the creation of compelling and engaging videos in just a few minutes. Wideo offers three ready-to-use video templates. 

  • Internal Communication Video designed for improving the company’s internal communication. You can send videos with the most relevant news for the week. 
  • App Presentation Video designed for building customer trust by showing the effectiveness of your app 
  • Marketing Video is designed for promoting your business through an explainer video 

With Wideo, you don’t need to hire a videographer to create compelling videos. Likewise, you don’t have to spend 20 hours just to create a video or thousands of dollars to hire a videographer. Choose a template, and your video is ready in only 5 minutes. 

The animation maker software lets you create professional videos even if you don’t have previous experience. Wideo allows easy sharing of your MP4-format video to Facebook or YouTube in just one click. 


In today’s digital world, if you don’t have an online presence, you’ll be out of business soon. One of the ways to make your presence felt online is to have a website. Your site will serve as your venue for introducing your company, products, or services to potential customers. But designing a website can be daunting for someone who does not have the skills to do so. 

Web design doesn’t have to be that hard. It is for this reason that Duda was founded. It was designed to help small businesses generate traffic with better mobile websites. Today, it is the leading web design platform serving all kinds of customers, from freelance web professionals and digital agencies to hosting companies and online publishers. 

With Duda, customers can design feature-rich and responsive websites to help their business scale. To date, more than 14 million websites have been built using the platform. Named as PC Mag’s Editor’s Choice website builder for 2018, Duda partners with some of the biggest names in the industry, such as Thryv, Hibu, Italiaonline, 1&1 lonos, and UOL. 

Duda got its name from the founder’s favorite character, ‘The Dude’ in the movie “The Big Lebowski.” The character exemplifies their brand because he just rolls with the punches and is always ready to help his peers.  

This web design platform is loaded with powerful team collaboration and client management tools. If you are looking for reliability, Duda’s hosting platform is  Amazon Web Services (AWS), one of the most reliable secure cloud-based solutions. They also include SSL certificates, which can be installed in just one click. Each website also features a privacy page template which can be useful in explaining to site visitors how collected information is being used. 

With these five (5) tools, online freelancers can get a lot of help in the performance of their tasks, whether its content writing, website design, or email support. 

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